Hi, I’m Jade Rich!

I'm a creative strategist who believes in the power of work that resonates, stories that make people feel something, think differently, or simply pay attention. And whatever the project, I approach it with curiosity and a deep respect for what good work can do.

If I had to name two things that really shaped how I work early on, it’d be sports and Halloween. Sports taught me how to be dependable under pressure, how to listen without ego, and how to adjust in real time. I learned what it means to show up for the people around me and the goal ahead. Halloween though, gave me creative freedom. It allowed me to build something from scratch and fully commit to an idea, no matter how strange.

These two live at the core of how I work, and more importantly, why I love what I do. I want the work to land with purpose and stay with people long after they see it. This portfolio is a glimpse into that pursuit.

Thanks for taking the time to explore it, I’m glad you’re here!

This is where I go beyond the one-page resume. The “plus” is about sharing the full picture. Here, you’ll find more context around what I’ve worked on and the skills gained along the way.

Here’s where I show what I actually do. From creative campaigns to rebrands and strategy work, this page is a mix of things I’ve built, designed, or led.

This page gives a clearer picture of how I think, how I collaborate, and the mindset I bring to every team and project.